Remember when all 50 Cent had to do to turn an entire fanbase against an artist was snicker in his, or in Ashanti’s case, her direction. Those flinchingly loyal fans all of a sudden had to burn their CDs, trash their mp3s, and deny any positive feelings they may have had for said artist at any time. Back in the day, and it makes me feel old that I can write like that now, 50 launched an all-out assault on this cat named Ja Rule, who was absolutely killing the game at the time. Not only did every single he drop strike radio gold, but he had a solid team around him, and, more valuable than all of that, Ja had perfected the rap and R&B crossover that 50 would soon take for himself, minus corny J.Lo cameos.
- 730's Column
- Interviewsposted February 19, 2014 / No Comments
From crafting certified hip-hop classics for M.O.P, AZ, Cam’ron, Cormega, and others to having his own song get some shine on the hottest TV show Breaking Bad, D/R Period has been dropping the hammer on cats for over 20 years. With a resume as long as Scottie Pippen’s arms, D/R’s placed himself in the upper-upper echelon of producers, in the land of the Primo’s, Pete Rock’s, and Diamond D’s. But don’t tell him that ‘cause really, he doesn’t care. Between managing and mentoring upcoming acts on his Rockboy label, banging out over 15 beats a day, and making sure his beats are the best part of reality TV, D/R doesn’t have an extra second in the day to contemplate his place in the game.
In this exclusive interview, D/R stays up later than usual to not only reminisce on some of his most classic projects and songs, like Smoothe the Hustler’s Once Upon a Time in America to getting Billy Danze of M.O.P behind the mic, but to also talk about his current projects and why his takeover of the game is not complete yet. Don’t miss this candid conversation with one of most respected producers to ever bang out on an MP.
- Videosposted October 12, 2013 / No Comments
Termanology teams up with DJ Kay Slay, Sheek Louch, Lil Fame Of M.O.P. to shoot the visuals for his latest single “Straight off the block.” Directed by Gil Videos. Get the new album G.O.Y.A. on iTunes here