• Hot!

    Album Stream: 100GrandRoyce X 730 – Mind Control 2

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    It’s finally here! The follow-up to the crew’s original EP, Mind Control. Stream, download, enjoy.

    Hit the jump for the original Mind Control.


  • Hot!

    100GrandRoyce – Never Feel Pain (Prod. by 730)

    New leak off the 100GrandRoyce X 730 project Mind Control 2, dropping on WeGoinIN Records.

  • Hot!

    Video: St. Laz – Ear Soup (Prod. by 730)

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    Here’s the prelude to the St. Laz X 730 album. More heat to come soon.

  • 730 Presents The WeGoinIN Cypher feat. K-Sise, Ax, 100GrandRoyce, D-Black, Nobi, St. Laz, UnLearn, Tribeca, and Cashmere (Prod. by 730)

    730 - The Cypher (March 2015) web

    Here’s the first installment of the monthly WeGoinIN.com Cypher series. The first lineup is a crazy one that features a diverse cast of MCs that rip the 730 beat to shreds in their own way. In order, the cast of characters is: K-Sise, Ax, 100GrandRoyce, D-Black, Nobi, St. Laz, UnLearn, Tribeca, and Cashmere. The April one is currently in the works, so look for that early April.

    For any up-and-coming MCs with bars, an extended version will be released at the end of the month featuring the dopest verses sent to the beat through Twitter to @seven3zero.

  • Hot!

    100GrandRoyce – Unbelievable (Prod. by 730)

    Here’s one of the last leaks off the 100GrandRoyce x 730 EP Mind Control 2. “Unbelievable” features Harlem’s Royce at his lyrical best as he reminds everyone why he’s one of the freshest voices on the rise.

  • Hot!

    Cashmere – I Know (Prod. by 730)

    Here’s the first new track Cashmere and I have recorded since our Beats and Rhymes project dropped almost two years ago. In a way, we’re picking up right where we left off – dope beats, dope rhymes. But a lot’s changed since our last album; the most significant change is the passing of Cash’s father, which he addresses for the first time in “I Know.” This is a special track for both of us, as Cashmere tackles important personal and social issues while we continue what we started.